Kinetic / Reels and Shorts
Your launch, vertical, for Reels and Shorts.
Feeds reward a hook in the first second and type big enough to read on a phone. Kinetic's vertical templates are built for that, and any 16:9 film you make can be re-laid as 9:16 with one click.
Windows 10 and 11. Free with 3 clean exports a month; Pro is $19 once.
What works in a vertical feed
- Hook immediately. No logo intro. Open on the problem or a number.
- Huge type. Most people watch muted, so the words carry the story.
- Fast, on-beat cuts. One idea every one to two seconds.
- Loop-friendly ending. End on your name and URL, short enough to watch twice.
One film, three shapes
Make the film once. Kinetic exports it in 9:16 for Reels, Shorts and TikTok, 1:1 for X and LinkedIn, and 16:9 for YouTube and your site, re-laying type and shots for each shape.
Templates to start from

Vertical launch cut
9:16, quick cuts, a hook in the first second.

15-second ad
Make everyday users think: I want that.

Recipe film
Ingredients and measures going into the glass.

Waitlist trailer
Loud square trailer: a brief, a ticket, phones, a date.

Street-poster bumper
A 15-second identity hit: slams, crumbs, misprints.

Beat-synced square
Every cut on the beat, comic-print pop.
Questions
What size is a vertical export?
9:16, at 1080 by 1920, as MP4. You can also export a GIF.
Can I post the same video to TikTok, Reels and Shorts?
Yes. All three use 9:16, so one export works for all of them.
Does it add captions?
The type in the film is the caption: every line is animated text you edit in Kinetic.
Make yours this afternoon.
Kinetic is free for Windows 10 and 11, with 3 clean exports a month. Pro is $19 once for unlimited clean exports, no subscription.