Kinetic styles: 28 looks for your launch video

Editorial

Cream paper, a bold colour per beat, giant black type.

Camera: A steady push-in. Medium-length transitions, even motion with a lively spring.
Words: Spring up into place with a little overshoot
Cuts: Whip pans, hard cuts, circle reveals, zooms, wipes and pushes
Music: "pulse" at 122 BPM
Recipes: Product launch and Feature drop
Templates: SaaS launch, The $3,000 launch, Use-case blitz

Poster

Street poster that moves: black, magenta, acid green, condensed type.

Camera: Slams in on every cut. Quick, tight transitions, snappy motion with lots of bounce.
Words: Slam in hard with a motion smear
Cuts: Hard cuts, whip pans and scan-line wipes
Music: "drive" at 128 BPM
Recipes: Identity bumper
Templates: Street-poster bumper

Keynote

Dark graphite, luminous light, glass and depth.

Camera: A stage camera that settles in. Long, unhurried transitions, soft motion with no overshoot at all.
Words: Rise through an invisible line, like film titles
Cuts: Zooms, pushes, circle reveals, glides and hard cuts
Music: "air" at 110 BPM
Recipes: Keynote reveal
Templates: Apple-style product film, Dark-mode UI motion, Company history

Blueprint

Drafting table: blueprint blue, cream paper, grid lines, figure labels.

Camera: A precise sideways dolly. Medium-length transitions, even motion with no overshoot at all.
Words: Rise through an invisible line, like film titles
Cuts: Scan-line wipes, wipes, hard cuts and circle reveals
Music: "air" at 112 BPM
Recipes: How it works
Templates: How an agent works, Proof in motion, Science explainer

Loud

Cobalt, cream, pink and tangerine. Sunbursts, expanded type.

Camera: Shakes on the beat. Quick, tight transitions, snappy motion with lots of bounce.
Words: Rise through an invisible line, like film titles
Cuts: Glides, circle reveals and zooms
Music: "bounce" at 104 BPM
Recipes: Waitlist trailer
Templates: Looping showreel, Waitlist trailer, 15-second ad

Mono UI

Dribbble-level UI motion: warm gray, black and white, one accent.

Camera: No camera, the type moves. Medium-length transitions, even motion with a gentle settle.
Words: Spring up into place with a little overshoot
Cuts: Hard cuts, zooms and glides
Music: "air" at 120 BPM
Recipes: UI motion reel
Templates: One-shape launch, Product demo, Feature drop

Halftone Pop

Comic print: cream, primary red, yellow and blue, dots and slams.

Camera: Drifts like a handheld camera. Medium-length transitions, even motion with lots of bounce.
Words: Slam in hard with a motion smear
Cuts: Halftone dissolves, hard cuts, whip pans and zooms
Music: "bounce" at 118 BPM
Recipes: Pop ad
Templates: Beat-synced square, Studio résumé reel, Progress montage

Terminal

Dark tech: black, phosphor green, mono type that decodes, scanlines.

Camera: Glitch jumps between shots. Quick, tight transitions, snappy motion with no overshoot at all.
Words: Decode letter by letter, like a terminal
Cuts: Scan-line wipes, hard cuts, iris opens and glides
Music: "drive" at 126 BPM
Recipes: Developer tool
Templates: Developer tool launch, Black + neon, Release hype reel

Glass

Deep mesh-gradient light, frosted cards, soft depth.

Camera: Floats and tilts in 3D. Long, unhurried transitions, soft motion with a gentle settle.
Words: Rise through an invisible line, like film titles
Cuts: Colour floods, zooms, iris opens, open and pushes
Music: "air" at 108 BPM
Recipes: Glass reveal
Templates: Keynote reveal, Ask your data, Music app drop

Minimal

White space, black type, one red dot. Nothing extra.

Camera: No camera, the type moves. Medium-length transitions, soft motion with a gentle settle.
Words: Rise through an invisible line, like film titles
Cuts: Hard cuts, glides, open and iris opens
Music: "air" at 116 BPM
Recipes: Tiny story
Templates: Brand film, Tiny story, Pricing announcement

Riso

Risograph zine: fluoro pink and blue ink on paper, serif type, misprints.

Camera: Drifts like a handheld camera. Medium-length transitions, even motion with lots of bounce.
Words: Spring up into place with a little overshoot
Cuts: Colour floods, hard cuts, halftone dissolves and whip pans
Music: "bounce" at 112 BPM
Templates: Step-by-step how-to, Recipe film, Spoken-word film

Swiss

International style: red, white, black, grotesk type and big numerals.

Camera: A precise sideways dolly. Quick, tight transitions, snappy motion with no overshoot at all.
Words: Rise through an invisible line, like film titles
Cuts: Wipes, hard cuts, pixels, iris opens and glides
Music: "pulse" at 120 BPM
Recipes: Data story
Templates: Nine-beat launch, History timeline, Hiring film

Studio

Premium dark: restrained type, a soft spotlight, real-looking UI in depth.

Camera: Floats and tilts in 3D. Long, unhurried transitions, soft motion with a gentle settle.
Words: Rise through an invisible line, like film titles
Cuts: Zooms, glides, pushes, open and circle reveals
Music: "air" at 104 BPM
Recipes: Studio launch
Templates: Voice AI

Daylight

Premium light: white canvas, soft blue light, calm type, crisp UI.

Camera: A stage camera that settles in. Long, unhurried transitions, soft motion with a gentle settle.
Words: Rise through an invisible line, like film titles
Cuts: Glides, zooms, open and iris opens
Music: "air" at 108 BPM
Recipes: Clean SaaS
Templates: Phone in the sentence

One take

One continuous camera move: scenes slide into each other, never a cut.

Camera: One continuous camera move, never a cut. Long, unhurried transitions, even motion with a gentle settle.
Words: Spring up into place with a little overshoot
Cuts: Glides, pushes and zooms
Music: "pulse" at 118 BPM
Recipes: One take

Collage

Paper cut-outs and halftone print, taped together on kraft paper.

Camera: Drifts like a handheld camera. Quick, tight transitions, even motion with a lively spring.
Words: Slam in hard with a motion smear
Cuts: Hard cuts, whip pans and halftone dissolves
Music: "drive" at 124 BPM
Recipes: Collage zine

Sketch

Hand-drawn: ink outlines that boil like a cartoon, serif type.

Camera: Drifts like a handheld camera. Medium-length transitions, even motion with lots of bounce.
Words: Spring up into place with a little overshoot
Cuts: Hard cuts, wipes and pushes
Music: "air" at 112 BPM
Recipes: Sketchbook

Neon

Synthwave night: hot pink and cyan glow, a 3D grid floor, stars.

Camera: Orbits the subject in 3D, kicking on the beat. Medium-length transitions, even motion with a lively spring.
Words: Flip up letter by letter in 3D
Cuts: Glitch tears, lens flashes, zooms, shutter slats and pushes
Music: "drive" at 124 BPM
Recipes: Neon night

Cinematic

Film trailer: letterbox, teal and amber grade, light leaks, serif type.

Camera: A slow dolly in, like a camera on rails. Long, unhurried transitions, soft motion with no overshoot at all.
Words: Pull into focus out of a soft haze
Cuts: Lens flashes, hard cuts, zooms and pushes
Music: "air" at 96 BPM
Recipes: Film trailer

Explainer

Maths-video look: dark slate, chalk type that writes itself, axes that draw on.

Camera: A stage camera that settles in. Medium-length transitions, even motion with no overshoot at all.
Words: Write themselves on: outline first, then the fill
Cuts: Shutter slats, hard cuts, wipes and 3D card flips
Music: "air" at 108 BPM
Recipes: Maths explainer

Chrome

Y3K liquid metal: chrome type, sparks, black and ice blue.

Camera: Orbits the subject in 3D, kicking on the beat. Medium-length transitions, snappy motion with a gentle settle.
Words: Slam in hard with a motion smear
Cuts: Lens flashes, zooms, glitch tears, hard cuts and 3D card flips
Music: "drive" at 126 BPM
Recipes: Chrome drop

Playful

Candy pastels, bouncy vector shapes and confetti, elastic type.

Camera: A steady push-in. Medium-length transitions, even motion with lots of bounce.
Words: Land in an elastic wave from the centre
Cuts: 3D card flips, circle reveals, shutter slats, glides and zooms
Music: "bounce" at 116 BPM
Recipes: Playful pop

Haze

Dreamy pastel haze: soft bokeh, glowing light, type that blurs into focus.

Camera: Floats and tilts in 3D. Long, unhurried transitions, soft motion with a gentle settle.
Words: Pull into focus out of a soft haze
Cuts: Lens flashes, glides, zooms and colour floods
Music: "air" at 100 BPM
Recipes: Dream haze

Glitch

Datamosh: black, white and signal red, RGB split on every beat.

Camera: Glitch jumps between shots. Quick, tight transitions, snappy motion with a gentle settle.
Words: Decode letter by letter, like a terminal
Cuts: Glitch tears, hard cuts, pixels and scan-line wipes
Music: "drive" at 130 BPM
Recipes: Signal glitch

Soft

Modern SaaS: mint and pink mesh light, calm medium type, serif accents, artboard crosshairs.

Camera: A stage camera that settles in. Medium-length transitions, soft motion with a gentle settle.
Words: Start spread apart and glide together into the line
Cuts: Zooms, glides, pushes and open
Music: "air" at 104 BPM
Recipes: Soft SaaS

Sting

Brand-agency cut: cream and acid lime, hard cuts on the beat, quiet type, a blue selection caret.

Camera: No camera, the type moves. Quick, tight transitions, even motion with a gentle settle.
Words: Rise through an invisible line, like film titles
Cuts: Hard cuts and pushes
Music: "drive" at 120 BPM
Recipes: Brand sting

Toy style: the title card of a sample film

Toy

Glossy pop: white stage, saturated colour rays, chunky bouncy type, shapes that pop.

Camera: Slams in on every cut. Medium-length transitions, even motion with lots of bounce.
Words: Land in an elastic wave from the centre
Cuts: Zooms, whip pans, pixels and hard cuts
Music: "pulse" at 120 BPM
Recipes: Toy pop

Sci-fi style: the title card of a sample film

Sci-fi New

Moody sci-fi trailer: black scope, amber glow, a HUD, anamorphic flares, wide tracked type.

Camera: A slow dolly in, like a camera on rails. Long, unhurried transitions, soft motion with no overshoot at all.
Words: Pull into focus out of a soft haze
Cuts: Lens flashes, hard cuts, iris opens, zooms and scan-line wipes
Music: "space" at 88 BPM
Recipes: Sci-fi trailer

28 looks for your launch video

Sci-fi New

Make yours this afternoon.